The Victus Story
A Park City, Utah-based company that started in 2012 and has completed more than 150 engagements.
Our Journey and Commitment
Victus Advisors’ story began in 2012 in the mountain town of Park City, Utah, when Brian Connolly and his young family moved from Dallas to pursue a unique vision. With a strong background in market research, financial advisory, and strategic planning, Brian founded Victus Advisors to fill a niche in sports, recreation, and event venue planning with practical, data-driven solutions.
From the beginning, our mission has been straightforward: to provide independent, objective planning services that meet the specific needs and goals of communities and stakeholders.
This commitment to independence and objectivity has been our guiding star, helping us remain free from conflicts of interest and focused on delivering honest, researched guidance. We believe each project is unique and deserves a customized approach, reflecting the distinct characteristics of the communities we serve.
A Team Driven by Passion and Expertise
At the core of Victus Advisors is our senior leadership team, a group of professionals whose combination of consulting expertise and practical experience is unmatched in the industry. Brian Connolly and Walter Franco exemplify our values of rigorous analytical skill, deep market understanding, and a passionate commitment to the dynamic world of public assembly venues.
This leadership drives our dedication to offering tailored, data-driven solutions for our clients.
Our Services and Approach
Victus Advisors specializes in a comprehensive range of services, including market analysis and research, financial and economic strategy, facility development planning and operations, and marketing and strategic planning.
Our approach blends in-depth market insight, financial acumen, and economic analysis. We don’t just deliver data; we provide context, understanding, and actionable insights that have enabled us to help numerous clients navigate the complexities of venue development, from initial market demand studies to final operational planning.
The Victus Difference and Looking Ahead
What truly sets us apart is “The Victus Difference” – our unique ability to combine market insight with financial expertise and economic analysis to create tailored strategies for each client.
We are more than consultants; we are partners in your journey, committed to ensuring your project’s success from concept to completion.
As we look to the future, Victus Advisors remains dedicated to expanding our horizons, embracing new challenges, and continually evolving to meet the ever-changing needs of the public assembly venue industry.
Join us in crafting the next chapter of venue excellence in sports, recreation, arts, and entertainment. Let Victus Advisors be your guide to success.